Communications Resources

Communications Resources


General Branding

The University of California strives to maintain a consistent and professional outward appearance. To this end we have provided you with all of the tools and resources here to brand your program.

Social Media Guidelines

Funding Statements, And Justice for All Poster, Duplicating SNAP-Ed Materials 

AndJustice For All Poster

Logos and Wordmark 

  • CalFresh Healthy Living, UC Logo   CalFresh Healthy Living, UC Logo

    • For State Office use: The CalFresh Healthy Living UC logo is used by the State Office when providing technical assistance and trainings conducted by the State Office; reports written by the State Office in compliance with the USDA/CDSS grant such as the Final Report; materials and presentations for national conferences; studies led by the State Office.


Color and Fonts

  • Colors
  • Fonts
    • Arial: This contemporary font is designed to perform well on the screen and at small sizes.
    • Lucinda Sans: As a secondary typeface this may be also be used.

    Photo, Audio and Video Releases

    When selecting photos and graphics for your project keep in mind that one of the Civil Rights Components is public notification, which requires that photos and graphics reflect diversity. Never use any participant photos, audio, or video without permission (UC ANR photo release) and/or appropriate attribution.

    Photo Banks

    Promotional Materials

    Who We Are